Profitable Emails Every Business Should Use – Alita Harvey-Rodriguez

When it comes to attracting new customers, research shows email works 40 times better than Facebook and Twitter combined. And with customers three times more likely to make a purchase (and spend more) via email links than social media, this is one tool every business should use whether you run a bricks and mortar store or sell online. Leading digital marketing futurist Alita Harvey-Rodriguez will take a deep dive into the most profitable emails from drip campaigns to cart abandonment, post purchase retention, cross-selling and upselling. You’ll gain the tools and strategies to run a growth-focused, sales generating, email marketing program that will satisfy and delight your subscribers and customers, and boost your bottom line.

You learn:
• How to identify the gaps and opportunities in your existing email marketing strategy
• How to Boost email ROI with campaign integration techniques
• Understand how to boost your open, click, conversion and revenue rates from email using three simple tricks